Penta Awards Feature
With the legalization of cannabis for both medical and recreational purposes becoming more and more common across the globe, packaging design has been at the forefront of changing old-fashioned perceptions and stereotypes attached to the controversial product. Here, we go through some of the key moments and look at some of our favourite design examples.
Read about our founder on Budsfeed
"Creativity and cannabis have always gone together, and with marijuana being mainstream in California for the past decade, it’s been a draw for creative professionals across the entertainment, marketing, and advertising worlds. On the bleeding edge of that movement was Masha Kupets Navarre, a veteran of the entertainment marketing world and the founder of Plastic Palmtree.
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While many of us dream about venturing out to do something creative in cannabis, Masha put the plant at the forefront of her business, forging early relationships and creating award winning work for or some of the biggest companies in the cannabis industry, ranging from branding to immersive IRL experiences. It’s no surprise Plastic Palmtree has gone bi-coastal and was recognized at this year’s Clio Cannabis Awards."
Read more here.
Clio Awards 2020
We're honored to be on the shortlist for the Clio Cannabis Awards 2020.
The winning work: brand & retail design for The Artist Tree cannabis boutique in West Hollywood, CA.
Go team!
forbes article
winners
Thanks Entertainment Weekly!
Our work just got featured in Entertainment Weekly! Thanks to Lot 18 and NBC Universal for the incredible collaboration. We were honored to design the new SNL Wine Collection.
Read full article here!
Why Marijuana Marketing Will Be Bigger Than Ever This Year
What a great piece in Adweek: (Quoted below)
The cannabis business had some big wins during this year's election. Now, that's stimulating predictions of major greenback growth along with ever-more sophisticated marketing strategies on the part of cannabis companies.
In November, citizens of four states—California, Massachusetts, Maine and Nevada—voted to approve recreational cannabis usage for adults 21 or over. They join four other states where the drug can be used recreationally: Alaska, Colorado, Oregon and Washington, along with the District of Columbia. Meanwhile, voters in Florida, Arkansas, North Dakota and Montana also approved the legalized use of medical marijuana. All told, 28 states have opened up to medical usage.
Social media update.
Our latest campaign for MSG's "4 Courses with J.B. Smoove" has hit the streets. The release included digital ads, print ads, New York bus shelters, and New York Subway cars. Here, J.B. Smoove spreads the news about our campaign to his twitter followers and fans:
2014 Davey Awards!
This year we took home two 2014 Davey Awards!
Thank you to Alucia Productions and Jellison Film Gang.
Triangle Offense
Our latest art for the 2 hour special on MSG Network featuring NYC icon Spike Lee is finally out!